Guest post by Widad EL HANAFI, E-Mediat Morocco Country Director
Networking and Fundraising Event
On May 5th, E-Mediat Morocco organized a training session on Fundraising and Networking in Ifrane. The training session gathered 30 NGO members coming from different cities and rural villages from l’Oriental and Midlle Atlas regions.
We started our training session with a networking exercise that encouraged participants to meet and talk in groups of two and discuss about each other’s work, interests and organizations. After that each participant introduced his/her partner’s NGO and defined a common interest or project they could work on together in the future. The purpose of this networking exercise was twofold: 1) helping participants learn about each other and 2) reiterating the importance of networks in the success of a fundraising campaign and any other project.
During the fundraising session, we focused on providing NGOs with basic steps to create a fundraising plan and to integrate social media tools into that plan. The fundraising session also featured lessons learned from fundraising stories from the Arab world, United States and Morocco. During this session, we also provided a brief overview of E-Commerce in Morocco and introduced some institutions that provided online payment services and fundraising platforms. More details on the fundraising session are available on Integrating Social Media tools into your NGO Fundraising plan blogpost. Continue reading
In April, E-Mediat Yemen team conducted the 1st workshop for developing social media capacities of local NGOs. The 10 month program for delivering 5 social media training workshops was initially scheduled to start in June 2011. However, due to unavoidable circumstance the original schedule was changed and the program effectively started in March 2012 with participants from different local NGOs gathering in Sana’a city. The 1st workshop was conducted by trainer Ahmed Al-shami, under the supervision of SOUL for Development.
Participants attended first day of training with eagerness to learn more about social media. They asked lots of questions and were enthusiastic to enhance their organizations’ social media capacities even though some of them already had online presence.
Day 1 started with icebreaker session, allowing participants and the trainer an opportunity to know more about the group and get introduced to the workshop agenda. The first session was a networking exercise for the participants. The exercise required participants to post sticky notes on three flip charts. On the first chart, participants left notes with their names and details of their organization. The second chart (from me to we) or (Participants Interests), allowed participants to place 3 notes with their interests written on it. The third chart (Participants’ Inquiries & Discussions) was a wall for participants to write questions and share answers by using sticky notes. The overall idea of this activity was to show participants a practical way that would be used during training for sharing interests and mutual knowledge. This also introduced participants to a new way of interacting in a small social network. The trainer encouraged participants throughout the workshop to actively use the Inquires and Discussion Wall for asking questions and sharing answers. Continue reading
E-Mediat curricula designer and trainer, Beth Kanter led the Networking Conference in Jordan on March 20th and 21st. For those who missed the fun, here is a recap from Beth. This post was originally published on Beth Kanter’s Blog.
I’m here at the Dead Sea in Jordan where I delivered the key note for the E-mediat Networking Conference, “New Media for the Networked NGO.” The conference marked the end of an 18-month capacity building program that trained more than 220 NGOs in Jordan, Lebanon, Morocco and Tunisia on how to use social media effectively to advance civil society.
Beth presents HRH Princess Rym Ali from Jordan the Networked Nonprofit
The New Media for the Networked NGO Networking Conference provided NGOs who participated in the E-Mediat program the opportunity to come together to share best practices, successes, challenges and lessons learned from their use of social media to effectively advance their organization’s work. This conference showcased the impressive work of the participant NGOs as well as introduced to them more advanced social media topics such as content curation, measurement, and integrated content strategy. Continue reading
New Media For The Networked NGO, Jordan
With few hours to go before we open the E-Mediat Networking Conference in Jordan, the excitement among the participants is palpable. Over 60 participants from Jordan and Lebanon arrived at The Jordan Valley Marriott Dead Sea Resort & Spa on the night of March 19th. (Jordan is 9 hours ahead of PST). We have an exciting group of participants here in Jordan and it promises to be a great networking and learning opportunity for all.
The New Media for the Networked NGO Networking Conference is a unique opportunity for bringing together social media expertise and experiences from the United States, Middle East and North Africa. The goal of this conference is to provide NGOs who participated in the E-Mediat program the opportunity to come together to share best practices, successes, challenges and lessons learned from their use of social media to effectively advance their organization’s work. This conference will also showcase the impressive work of the participant NGOs as well as present advanced new media topics. The conference will be led by social media expert and E-Mediat curricula designer and trainer, Beth Kanter.
E-Mediat is honored to have received the patronage of HER Royal Highness Princess Rym Ali for the Conference. HER Royal Highness Princess Rym Ali will attend the Opening Session of the Conference on the morning of March 20th.
The Conference sessions bring together presenters from across the globe for sharing their expertise and experiences in using social media for non-profits. Beth Kanter, the social media Guru, will facilitate most sessions and also speak on a variety of issues including principles of networked NGOs, content curation, content and measurement for Facebook. In response to the strong desire among NGOs involved in the E-Mediat trainings to share their social media skills with other NGOs in their communities, a special Train the Trainer session is included in the Conference. Beth shall elaborate on techniques for facilitating interactive presentations and active learning during Train the Trainer session.
E-Mediat Conference Goodies
The leadership teams from Jordan and Lebanon will lead small-group interactive sessions on privacy and online safety, getting attention with Facebook and digital photography. Representatives from participating NGOs will share their experiences in using social media at the grass-roots. The Participant Panel will feature representatives from 6 local NGOs (listed below) in an interactive session to discuss their social media stories.
- Wafa Abed, Founder and President, IPW
- Maha Abdual A’ll, President, Qudurat for Youth Society, Zarqa, Jordan
- Sylvia Akl, Program Manager, Hayya Bina, Beirut, Lebanon
- Amena Bin Rashid, Founder and President, Al Ashrafeyeh Women’s Charity Association
- Nae’l Qubailatt, Mlieh Charity Society, Madaba, Jordan
- Omar Lababidi, PR Manager, Islamic Medical Association, Tripoli, Lebanon
With such vast variety of topics and presenters from different regions, the E-Mediat Conference promises to be an enriching experience. For live updates from the Conference follow @emediat @emediatjo @EmediatLB or #emediat. Watch out for more on Conference sessions, pictures and the 2nd Conference scheduled for March 24th-25th at Fez, Morocco.
Heather Ramsey, Director, Strategic Partnerships and Center for Women’s Leadership Initiatives, shares her excitement for the upcoming Networking Conference
Training of Trainers, Beirut, February 2011
Our team spread from San Francisco to Amman, Rabat, Beirut, and Tunis are enthusiastically preparing for our upcoming conferences to be held at the Dead Sea in Jordan and in Fez, Morocco in March. We are thrilled that Beth Kanter, co-author of The Networked Nonprofit and master curriculum developer and trainer for the E-Mediat program will lead both conferences along with our local teams. For the E-Mediat leadership teams, partners, trainers, participant NGOs, the conferences will be a great opportunity to meet face-to-face and share their successes and challenges. Continue reading
Nicole Wood, Communications and Administrative Associate at Institute of International Education, West Coast Center shares insights from a recent social media experiemnt.
As IIE West Coast Center’s first social media officer, I have the exciting opportunity of using innovative social media tools to introduce our work to a greater audience. Social media is used primarily to expose our training and scholarship opportunities to a wider audience, encourage followers to become involved with our programs, and to provide participants with a platform for continued connection through our extensive networks. IIE West Coast Center is relatively new to social media and we are currently in a stage of experimentation. By utilizing social media tools that allow us to effectively covey our mission, we hope to shape our outreach strategy and move in Beth Kanter’s words “from crawling to walking” and eventually flying.
After considering various options, I decided to work on designing and implementing a social media experiment for the IIE West Coast Center’s Twitter handle. My goal was to expand the reach of our organization and deliver focused content to our audience. To begin with, I have launched a “focus on hashtag” experiment for the duration of one month. This experiment outlines a Twitter schedule, consisting of a designated topic for each day of the week: Continue reading
Stacey Ramirez, Program Officer, Global Partnerships, Institute of International Education, writes on how E-Mediat participating NGOs are using social media to usher change in their communities.
Wafa Abed, President of the Institute of Progressive Women
Amending laws that discriminate against women and promoting the passage of laws that empower them and allow them to be part of the decision-making process at all levels is one of the main tenets of the Lebanese non-governmental organization The Institute of Progressive Women (IPW).
As a manager at BBAC Bank in Beirut, Wafa Abed, the president of IPW, was surprised to learn that Lebanese law prohibited mothers from opening a bank account in the name of a minor, even while acting as their guardian. She found out one day in 2009 when she bumped into Barbara Batlouni, country director of AMIDEAST, who had just tried to open an account for her children and was denied. Wafa, currently an E-Mediat participant in Beirut, told her, “Barbara, if we can get this law changed, the first account opened will be by you.” And with that, IPW, which works to amend laws that discriminate against women, launched an initiative to change the law, as part of USAID’s Transparency and Accountability Grants project. Continue reading
IIE Team with Lebanese Prime Minister, Najib Makati
Heather Murphy, Senior Program Officer, Global Partnerships at Institute of International Education shares her experiences from a recent visit to Jordan and Lebanon.
Last month I had the pleasure to traveling to Jordan and Lebanon with my colleague Stacey Ramirez to conduct site visits for E-Mediat. Jordan and Lebanon both have a special place in my heart for different reasons. Jordan was the first country I visited in the Middle East back in 2008 when I started working at IIE on the Women in Technology program. I had only been at IIE for a month before we started planning the trip! Lebanon is special to me because it is one of the countries that I visit most often for work and I long ago fell in love with the land, people and the food! So it was exciting to return working under a new program, seeing old faces along with the new! Continue reading
The following post was originally published in eMarketing Wall
When you are a company whose products are synonymous with fast food and poor nutrition and whose job posts have made it into the Oxford English Dictionary as a byword for “An unstimulating, low-paid job with few prospects, esp. one created by the expansion of the service sector,” you might, understandably, want to use social media to get a different message across.
This is exactly what McDonald’s did when it decided to pour some cash into Twitter and buy some Twitter hashtags to promote its use of fresh produce, inserting paid-for tweets into the streams of Twitter users with the hashtag #MeetTheFarmers.
The campaign was intended to last 24-hours and it was well-intentioned enough and, initially, at least, appeared to work. When McDonald’s however changed the hashtag to #McDStories things went south very quickly. The hashtag was hijacked by angry customers who posted Tweets like: Continue reading
Bell Bajao (Ring the Bell) campaign in India has turned out to be a great social media success story. The campaign highlights the use and influence of social media in creating awareness on social issues. The campaign is run by Breakthrough, a global Human Rights organization based in India and United States.
IndiaSocial has a detailed article on the Bell Bajao case study. It is a great read for any organization planning a campaign through social media and on-the-ground efforts. Here are few interesting highlights of the Bell Bajao campaign. Continue reading